Robyn Asquini is a recent graduate of Parsons The New School. During her master’s in the SDM program, she sought to better understand how current technology and design thinking could be used to disrupt the art world and make fine art more enjoyable and accessible. Throughout the final year of master’s, Robyn researched, designed, and developed the Art Tap Exchange prototype under the guidance of her studio professors and IDEO Design Leads Jerome Goh and Randy Plemel. In the months after graduation, she has taken her project from an idea and prototype to a registered business, has assembled a small dedicated team, and is creating a website and app set to launch in September. The support of the Parsons community and a large network of artists and buyers has given her a deeper understanding of the challenges surrounding the global art market and how to best solve them. The ELab is proud to have her on board at the Summer Fellows incubation Program at NYDesigns, an opportunity that has facilitated her journey in transitioning from academia into applied practice.